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l'Agence Buzz
After several months of closure, La Boca Nova has risen from the ashes and reopened its doors with a team that is more united than ever. It is in this spirit that l’Agence Buzz is supporting it, first in creating its new name and new guideline, then on social media, to help it bring its digital communication to life.
Graphics guidelines and naming
La Boca Foodcourt becomes La Boca Nova. This new name retains the familiarity of the place while infusing it with a sense of renewal: same address, new version.
The change in visual identity repositions the brand and strengthens its reputation. With a trendy, dynamic, and accessible graphic charter, La Boca Nova is establishing itself as a key player in Bordeaux’s culinary and festive scene.
Digital communication
La Boca Nova’s communication aims to reflect its friendly and accessible tone, making customers want to walk through its doors.
We favor a dynamic and modern style, mixing informal language and Anglicisms to create an immediate sense of closeness.
The illustrations in the style guide and short, punchy sentences reinforce this dynamism and make each message easy to read and engaging.
At La Boca Nova, everything is clear: good food, good mood.
Social media management
For La Boca Nova, we took charge of the complete management of their social media accounts, with the aim of boosting the venue’s reputation and attracting a young, party-loving people in Bordeaux. Our mission combined community management, on-site photo and video content creation, digital teasing, and community moderation to create a constant flow of engagement.
Each post, story, or reel was designed to reflect the venue’s friendly and eventful atmosphere, highlighting Bordeaux’s gastronomy, nightlife, and events. In just one month, our social media strategy helped win back former customers, attract new followers, and strengthen La Boca Nova’s image as a key player in Bordeaux’s culinary and party scene.
l’Agence buzz has supported JLT BTP in managing its social media accounts
In 2025, we brought together 500 employees at Château Lafitte, near Bordeaux, for a day dedicated to the grape harvest.
